The Real Cost of Choosing a Franchise Broker: Are You Leaving Money on the Table?

Feb 7, 2025Business Finance, Selling Businesses

Picture this: You’re sitting in your office; the business you’ve poured your heart and soul into for years humming along. You’re thinking about retirement, maybe a beach somewhere. But there’s one big hurdle – selling your business.

Let me tell you a secret. Most folks who try to sell their business on their own end up like a fish out of water. It’s not their fault. Did you know only 20% of businesses priced under a million bucks actually sell? That’s right, 4 out of 5 don’t make it to the finish line.

Now, you might be thinking, “I’ll just hire any old business broker and call it a day.” Hold your horses there, partner. Not all brokers are created equal. It’s like comparing a fast-food burger to a gourmet Wagyu steak. You wouldn’t go to McDonald’s for a five-star meal, would you?

Here’s the truth: choosing the wrong partner to guide you through the process can cost you everything you’ve worked so hard to build.

Here’s why working with Bockus Consulting is different:

  1. I’ve Been in Your Shoes
    I’ve built and sold my own business for eight figures. I know the sleepless nights, the endless decisions, and the emotional rollercoaster. I’m not just a broker; I’m someone who’s walked the same path you’re on.
  2. Deep Real Estate Expertise
    Selling a business often involves real estate. As a licensed real estate broker, I’ve spent years closing commercial deals. I understand the market inside and out, and I bring that knowledge to your transaction.
  3. Precision Valuations You Can Defend
    Most brokers rely on generic tools to value your business. I went further, earning my Certified Valuation Analyst designation to ensure your valuation isn’t just accurate—it’s defensible. Numbers matter, but credibility matters more.
  4. Hard Asset Expertise
    Many businesses have significant value tied up in equipment and machinery. That’s why I became a certified machinery and equipment appraiser. I know how to properly value the tangible parts of your business.
  5. A Team That’s Built to Deliver
    Unlike franchise brokers who are juggling hundreds of listings with little local support, I built a team right here in Oklahoma. We have a professional office—not a coffee shop—and the sole focus is on getting deals done. Your business isn’t just another number to us; it’s a story we want to help you finish on your terms.

Selling a business isn’t about fitting into a franchise system. It’s about finding someone who understands what makes your business unique and works tirelessly to find the right buyer at the right price. It’s about more than numbers—it’s about your legacy.

If you’re a business owner, I encourage you to meet other brokers and work with the one you believe can get you the results.  I am confident that the firm is Bockus Consulting.

Because when it’s your business on the line, you deserve more than a one-size-fits-all solution.